To Increase Conversions and Decrease Ad Spend Using Google Ad.
<span data-metadata=""><span data-buffer="">Disciplines Used
Pay Per Click
Branding
THE BACKGROUND
The Visa Guy (TVG) is a trusted visa service in Dubai that provides global visa services for citizens and residents in the UAE. With Visa Guy, people can find answers to their visa questions. The service is global, and they are able to help with any kind of visa assistance.
THE CHALLENGE
The main objective of our campaign was to drive more traffic to their website, increase conversions, and ultimately boost revenue. We aimed to achieve this by improving the client's visibility on Google search results and generating more clicks to their website.
FEATURES + PROCESS
Our Google search ad campaign delivered impressive results. Here are some of the highlights:
The campaign started on October 17th, 2022, and has been running since then.
Our click-through rate (CTR) also increased 60% since october
We increased the conversion rate to 89% in the subsequent month
There has been a significant drop of 54 percent in the cost per conversion as compared to October.
RESULT:
Conclusion
Our Google Ads search campaign helped our client achieve their objective of generating more qualified leads and conversions. By optimizing our ad copies, landing pages, and targeting strategies, we were able to drive high-quality traffic to the client's website and improve their conversion rates significantly. Overall, the campaign was a success and delivered measurable results. We will continue to monitor and optimize the campaign to ensure continued success.